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Author: Danny Rubin

  • Dream Job Ep. 93: Speech-Language Pathologist

    Dream Job Ep. 93: Speech-Language Pathologist

    Speech-language pathology is more than helping children and adults pronounce letters like R, S and L — even though proper speech is critical.

    The profession also involves feeding skills, trauma therapy and other social and emotional treatments.

    ​Watch the insightful conversation​ with Lauren Bernhard, speech-language pathologist and early intervention specialist for Fairfax County, Virginia.

    Lauren even tells students that she can't use ChatGPT to summarize patient visits. Why? Listen to the webinar to find out.

    ASL provided.

    Worksheets coming soon

    Speech-language pathology is more than helping children and adults pronounce letters like R, S and L…

  • VA Dept. of Rehabilitation Services Relies on Rubin for Virtual Workshops

    VA Dept. of Rehabilitation Services Relies on Rubin for Virtual Workshops

    The Virginia Department of Rehabilitation Services (DARS) has a goal to provide virtual career workshops to students with learning disabilities across the Commonwealth.

    To fulfill the mission, DARS needs high-quality instruction to make every online session engaging and impactful.

    Enter Rubin’s Emerge employability skills curriculum and Aspire career exploration video platform.

    We are proud to be an integral part of a new initiative called Virtual PERT 2.0. PERT stands for Postsecondary Education Rehabilitation Transition. The program allows the DARS team, like PERT Career Lab Instructor Allison Kennedy, to visit high school classrooms. Each time, she relies on Emerge for lessons on networking, social skills, basic financial math, LinkedIn and even how to use proper tone of voice. Kennedy also shares Aspire videos that showcase careers in STEM, manufacturing, the trades and more.

    “It’s really nice to have a big content library to pick through and connect to our objectives,” said Kennedy.

    The DARS team piloted Virtual PERT 2.0 in the city of Gloucester in fall 2025. The ultimate plan is to reach students in all corners of the state and particularly in economically-challenged communities like Southwest Virginia and the Northern Neck.

    Wherever Kennedy and her team go next, Rubin will be right there too.

    Listen to more of our conversation with Allison Kennedy.

    Every student deserves career skills.

  • Alexandria (VA) CTE Students Watch 1,000+ Aspire Videos, Spend 43 Minutes Per Session

    Alexandria (VA) CTE Students Watch 1,000+ Aspire Videos, Spend 43 Minutes Per Session

    Middle and high school students in Alexandria City Public Schools (Northern Virginia) love Rubin Aspire career exploration videos.

    How do we know?

    In just two months, the students have watched 1,000+ Aspire career exploration video clips for jobs that include athletic trainer, surgical assistant, lab technician and many more.

    What’s more, the average time per session is 43 minutes. That’s right — students in the year 2025 stuck with an online educational product for the better part of an hour.

    “For our teachers and students, Aspire fills a gap,” said Sarah Black, CTE and work-based learning specialist in Alexandria. “Students want to see what jobs are out there in the world, and Aspire gives them the opportunity.”

    At Rubin, we believe in the power of partnership. We are thrilled that Aspire videos, delivered in Alexandria through the Canvas LMS, allow its CTE program to achieve twin goals of high-quality instruction and career readiness.

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    Rubin Aspire usage statistics in Alexandria (Virginia) only two months into the 25-26 academic year.
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    Rubin Founder Danny Rubin stands with Sarah Black and Dr. Tricia Jacobs, Alexandria CTE director, at a state gathering of CTE administrators in October 2025..

    Career exploration all day long.

  • VACTEA 2025: Seeing Friends, Deepening CTE Relationships

    VACTEA 2025: Seeing Friends, Deepening CTE Relationships

    We had the best time on Wednesday, October 15 seeing old friends and making new ones at VACTEA, the annual gathering of CTE directors from across Virginia.

    At the conference in Harrisonburg, we mingled with administrators who provide Rubin in their classrooms (like Prince William County and Alexandria, pictured) and shared our information with potential new customers.

    We are also proud to sponsor (for the second year in a row) a trivia night competition!

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    Rubin Founder Danny Rubin stands with Dr. Tricia Jacobs (left) and Sarah Black from Alexandria City Public Schools. Alexandria is one of the longest-running Rubin customers dating back to our company’s founding. We are grateful for their partnership and trust.
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    Rubin Founder Danny Rubin smiles with Danielle Meyer from Prince William County Public Schools, another longstanding Rubin partner.
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    We love hosting the annual VACTEA Trivia Night!
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    CTE directors from across the state compete in a trivia night hosted by Rubin.

    We had the best time on Wednesday, October 15 seeing old friends and making new ones at VACTEA, the annual gathering of CTE directors from across Virginia. At the conference in Harrisonburg, we mingled with administrators who provide Rubin in their classrooms (like Prince William County and Alexandria, pictured) and shared our information with potential…

  • Dream Job Ep. 92: Sports and Technology

    Dream Job Ep. 92: Sports and Technology

    Manchester City. Charlotte Hornets. UNC Tar Heels.

    Ever heard of ’em?

    Matt Marlow, our most recent Dream Job webinar guest, has worked with the three sports teams and many others across the world through his company, Fulcrum Technologies.

    Matt and the team at Fulcrum do more than sell video replay software. They build trusted relationships with customers who span continents, cultures and languages.

    Matt understands the immense value of employability skills at a global level.

    ASL provided.

    Worksheet that supports the webinar.

    Manchester City. Charlotte Hornets. UNC Tar Heels. Ever heard of 'em? …

  • Rubin Kicks Off Partnership with National Beta Student Club

    Rubin Kicks Off Partnership with National Beta Student Club

    We are thrilled to begin a partnership with National Beta, a student club that equips the next generation with tools and skills for leadership in school as well as life.

    In addition to the national partnership, we are also the official sponsor of Beta’s National Convention Speech Competition. The sponsorship brings together two organizations dedicated to cultivating leadership and communication with today’s students.

    “Rubin is a natural fit for National Beta,” said Roxanne Johnson, Event Marketing and Sponsorship Manager. “Their resources directly align with our mission to develop a community of leaders and will help Betas elevate their competition preparation for both State Conventions and Leadership Summits.”

    Through this sponsorship, National Beta sponsors can gain free access to Rubin’s EMERGE product simply by signing up and scheduling a 10-minute welcome call. Schools and sponsors who wish to extend access to students can do so for just $10 per student, gaining full access to Rubin’s tools, badges, and certificates.

    Topics and learning modules include:

    • Phone and video etiquette
    • Life and employability skills
    • Social media etiquette
    • Email professionalism
    • Free Webinar Series from Industry Professionals

    This sponsorship supports a goal of empowering students with practical, lifelong skills that extend beyond the classroom, helping them become not only better competitors but stronger leaders in their communities.

    We are excited to get started!

    Reaching students in public, private and more.

  • MN Business Teacher Relies on Rubin Unit for Entrepreneurship

    MN Business Teacher Relies on Rubin Unit for Entrepreneurship

    Chelsea Gasser, a business teacher at West Central Area School District in Barrett, MN, had her lesson plan all figured out.

    Her students would learn to create a business plan.

    There was only one issue: The students didn’t have a business for the business plan.

    That’s where Emerge stepped in. Our signature employability skills curriculum features a unit called “Find Your Big Idea.” Within the unit, students walk through five key steps to developing a workable business idea.

    • Activity: Step 1 — Match passion with purpose
    • Activity: Step 2 — Understand income and expenses
    • Activity: Step 3 — Do a competitive analysis
    • Activity: Step 4 — Identify ideal customers
    • Activity: Step 5 — Decide on a marketing plan

    The five steps take a students through a process in which they identify a hobby or skill they enjoy and then hone the hobby into a product or service that has potential in the market.

    Listen to Chelsea discuss how Emerge provided the necessary “pre-work” so her students could build legitimate business plans.

    Then book a demo and see Emerge for yourself!

    The pre-work before the business plan.

  • Rubin Honored at Regional Startup Awards Banquet

    Rubin Honored at Regional Startup Awards Banquet

    The Rubin team is honored to be a finalist at the 757 TechNite awards reception. The event took place on Thursday, October 9 at the Chrysler Museum in Norfolk, Virginia.

    We were among the nominees for the “Innovation in Education” award. The award recognizes an individual or organization that has transformed education in technology or entrepreneurship. Recipients stand out for their creative approaches to teaching, curriculum development, and educational technology. Their work demonstrates a clear commitment to improving student outcomes, inspiring a love of learning, and preparing students for the future.

    While we didn’t take home the prize in our category, we are happy to support efforts around entrepreneurship and be considered among the region’s best.

    Here are a few photos from the night!

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    The crowd of entrepreneurs and the broader business community at TechNite in Norfolk, Virginia.
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    Rubin among the nominees for the “Innovation in Education” category.
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    Rubin Founder Danny Rubin and Rubin Social Media Manager Anna Palkovic at TechNite.

    Among the region’s best.

  • Dream Job Ep. 91: Interior Designer

    Dream Job Ep. 91: Interior Designer

    Join Danny Rubin, founder of Rubin, as he talks with Emily Gentry of Your Home Girl VA about her work as an interior designer.

    Gentry is an excellent multitasker and, at the time of the recording, managed 13 different interior design projects at one time.

    ASL provided.

    Worksheet that corresponds to the webinar.

    Join Danny Rubin, founder of Rubin, as he talks with Emily Gentry of Your Home Girl VA about her wor…

  • Rubin Leads Resume Workshop, Kicks Off Engagement with Frederick Co. Schools

    Rubin Leads Resume Workshop, Kicks Off Engagement with Frederick Co. Schools

    There’s nothing more meaningful than meeting face to face.

    That held true on two levels during the Senior Expo Experience on Friday, October 3 for Frederick County Public Schools in Winchester (Northern Virginia).

    First, we led a resume workshop for 300+ seniors across the district. Rubin Founder Danny Rubin conducted a 15-minute crash course nine separate times as students in small groups shuffled in and out of the session. The workshop focused on how to use numbers to stand out on paper.

    For example, it’s more powerful on a resume to include, as a store associate at Target, that you “check out 100 customers per day and 500 per week” rather than only write “store associate.”

    The Senior Expo Experience also allowed our team to talk directly with district leadership, including Superintendent Dr. George Hummer, CTE Director George Bishop and School Board Chair Scott Sturdivant. The County now provides our products (ex: Emerge employability skills curriculum) to teachers and students within Google Classroom, and it’s important that school officials top down understand what goes on in the classroom.

    At Rubin, we don’t “sell curriculum.” We develop partnerships with school districts so they trust that we are the premier resource for employability skills training. It helps a great deal to shake hands with local leadership so they know who we are.

    Our thanks and appreciation to Frederick County Public Schools for having us at the Expo!

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    Rubin Founder Danny Rubin stands with Frederick County Public Schools CTE Director George Bishop at the Senior Expo Experience, held inside the gymnasium at Shenandoah University.
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    Nothing beats face-to-face interaction.