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Category: Customer Stories

  • Rubin Welcomes Schools in VA, OK, CO and MA

    Rubin Welcomes Schools in VA, OK, CO and MA

    Rubin is excited to welcome educators across four more states into the learning community that helps students to strengthen their employability skills.

    The educators are in Virginia, Oklahoma, Colorado and Massachusetts. They join teachers in 21 other states who rely on Rubin in the classroom.

    The schools are:

    • Massaponax High School (Fredericksburg, Virginia)
    • High Plains Technology Center (Woodward, Oklahoma)
    • Haxtun High School (Haxtun, Colorado)
    • Greater New Bedford Regional Vocational Technical High School (Bedford, Massachusetts)

    In each school, select educators now use the Rubin Emerge online curriculum to teach students critical topics like email etiquette, networking and other interpersonal skills.

    The curriculum features Danny Rubin’s award-winning books of writing templates and 100+ student activities. The activities include teacher’s guides, instructional videos and rubrics for assessment.

    The teachers are part of the CTE (career and technical education) community, cover subjects like marketing and business and work with students through the CTE student organizations DECA and FBLA.

    The material aligns with state workplace readiness standards and provides the skills students need to compete in competitions through DECA, FBLA and other student groups.

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    Request a 30-day preview of Emerge here!

    Employability skills training for students nationwide.

  • Entrepreneurship Academy Draws Upon Rubin’s Book, “Wait, How Do I Promote My Business?”

    Entrepreneurship Academy Draws Upon Rubin’s Book, “Wait, How Do I Promote My Business?”

    Rubin Education is excited to announce that Kempsville High School in Virginia Beach will use Danny Rubin’s Wait, How Do I Promote My Business? in the 2018-2019 school year.

    Teachers in the school’s Entrepreneurship and Business Academy will incorporate the material into instruction. The 100+ writing templates in the book will guide students as they begin a business from scratch and promote their products or services to the school and broader community.

    The announcement is even more gratifying because Rubin graduated from Kempsville High School in 2002.

    Here’s what one of the Academy teachers had to say about the book:

    “Wait, How Do I Promote My Business?is so practical and filled with immediate ways for our kids to understand and improve. Not only are the ideas/templates completely tangible, but each chapter gives my kids a way to use basic writing skills in efficient and concise ways.”

    Since January 2018, Rubin has encouraged high schools and colleges across the country to use his books and corresponding curricula that teach strong communication skills. The addition of Kempsville High’s well-regarded entrepreneurship program is a step in the right direction.

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    “Filled with ways for our kids to improve”

  • Tazewell County CTE Brings Rubin into the Classroom

    Tazewell County CTE Brings Rubin into the Classroom

    Rubin Education’s book,Wait, How Do I Write This Email?, a collection of 100+ guides for networking the job search and LinkedIn, is an ideal fit for the classroom.

    The book helps students understand the best ways to communicate with employers and recruiters in the real world.

    That’s why we’re excited the Tazewell (Virginia) County Career and Technical Education Center will use the book in the 2017-2018 school year as part of its English curriculum.

    Students attend the school and learn a variety of skilled trades (ex: welding, carpentry). But administration also understand students need to write and network with employers to land a job in Tazewell or elsewhere.

    We hope to provide updates on the Tazewell pilot project throughout the year.

    We’re thankful for early academic partners as we continue to introduce the material to classrooms across the country.

    Bring Rubin Education to your school!

    Request a 30-day preview of the Rubin Education All Access online curriculum.

    Teaching “soft skills” to vocational students.

  • Future Farmers of America (FFA) Features Emerge Writing Techniques

    Future Farmers of America (FFA) Features Emerge Writing Techniques

    Rubin Education’s book, Wait, How Do I Write This Email?, is more than a useful writing guide for people who need to network or find a job. We hope the resource becomes an integral part of the way schools and organizations teach effective communication skills.

    That’s why this week the book scored a major victory. The educational team at Future Farmers of America (FFA), an “intercurricular student organization for those interested in agriculture and leadership,” elected to use two templates from the book in a lesson plan for FFA members. As well, the information will become a supplement in agribusiness and agriscience courses.

    The lesson plan instructs students to write an email that asks for a reference letter and then another email to thank the person for writing the reference letter (instructions on the reference letter here). In each instance, FFA includes our templates and then asks the students to practice their own e-mails based on my model.

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    Featured photo: US Department of Education

    Taking the templates into the classroom.

  • DePaul University Incorporates Rubin Concepts into Senior Capstone Course

    DePaul University Incorporates Rubin Concepts into Senior Capstone Course

    We’re pleased to announce Wait, How Do I Write This Email?, our book of email and writing guides, has made its way into the college classroom.

    In a course at DePaul University in Chicago called PRAD 396 Senior Capstone Seminar, instructor Jill Stewart has required every student to read chapter 1 (“How to Write Everything Better”) to understand the fundamentals of clear, concise writing.

    PRAD 396 (Public Relations ADvertising), an online course, teaches students the challenges of public relations and advertising through targeted writing exercises, critical reflection on readings and video presentations and participation in discussion boards.

    Stewart believes Wait, How Do I Write This Email?, a collection of 100+ templates for networking, the job search and LinkedIn, and supporting online activities are the perfect complement to the PR and advertising lessons in the course. With the book, students learn how to write polished emails/documents, which can improve the job search and how they perform in the workplace.

    “I believe the time invested in reading the first chapter of Danny Rubin’s book will make anyone a better writer, and in my case, a better teacher of writing,” said Stewart.

    Stewart also encourages DePaul students to buy the book before graduation. Beyond the editing skills in chapter 1, it offers templates for writing scenarios like informational interviews, contacting alumni and creating a strong LinkedIn profile.

    “Good writing skills can be the ticket to an internship, a job or a promotion,” said Stewart. “I now make the book required reading for all my capstone classes.”

    Thank you to Jill Stewart and DePaul University for being an “early adopter” of the book. We appreciate the support!

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    Instructor says it’s “required reading.”