Rubin, the leader in online instruction for employability or work readiness skills, holds contracts with the three largest public school systems in Virginia and North Carolina.
- Fairfax County Public Schools (Northern Virginia)
- Prince William County Public Schools (Northern Virginia)
- Loudoun County Public Schools (Northern Virginia)
- Wake County Public School System (Raleigh)
- Charlotte-Mecklenburg Schools (Charlotte)
- Guilford County Schools (Greensboro)
The six school districts use a mix of Rubin’s Aspire career exploration video platform and Emerge communication skills curriculum. Depending on the district, the resources reach middle school students, high school students or both. The goal in these districts and the 125+ other school systems that use Rubin is to teach students how to write, speak and lead with confidence.
On any given school day, a student in Prince William County or Wake County, for example, may learn life skills from Rubin Aspire or Emerge like how to write a professional email, shake hands, speak on the phone or communicate on a team.
Across all Rubin customers, we deliver Aspire and Emerge via LTI Advantage into the school’s learning management system (LMS) like Canvas, Schoology, Blackboard or Moodle. We also provide a custom single sign-on experience with Google Classroom and Microsoft Teams.
In Virginia, North Carolina and states around the country, there is renewed emphasis on employability or “soft” skills. Employers in rural and urban communities routinely ask schools to teach students skills like customer service, face-to-face interactions and email writing.
As school divisions then set out to find partners to provide such curricula, Rubin is there with high-quality instruction that guides students to learn and demonstrate effective communication techniques.
“It’s a great responsibility to work with school divisions, especially ones in our home state of Virginia and next-door neighbor North Carolina,” said Rubin Founder Danny Rubin. “The world of work needs students ready with critical employability skills. We strive to be the premier resource nationwide to help students engage with poise and maturity.”
Rubin is the leader in online instruction for employability or work readiness skills. The company, based in Virginia Beach, Virginia, provides three high-quality resources — Aspire, a career exploration video platform, Emerge, a communication skills curriculum and Propel, a real-time email etiquette training tool for Gmail and Outlook.
Founded in 2017 by Danny Rubin, a former CBS television news reporter and consultant to NBC’s “Meet the Press,” Rubin teaches students nationwide critical lessons for email/phone etiquette, networking, team communication, leadership communication and more. Our motto: “Write well, open doors!”