Starting in fall 2025, The School District of Philadelphia will incorporate Rubin Emerge into career and technical education (CTE) courses across all 31 high schools in the city.

Emerge, the company’s signature curriculum for employability skills, is a broad library of videos, activities and assessments for topics like email/phone etiquette, conversation skills and interview prep.

Rubin and The School District of Philadelphia, the largest school system in Pennsylvania, piloted Emerge in the 24-25 academic year within selected classrooms. After positive feedback from the initial group of teachers, the CTE department elected to give Emerge to all CTE teachers. The School District of Philadelphia uses Google Classroom as its learning management system (LMS).

Rubin delivers Emerge, as well as our Aspire career exploration video library, to Google Classroom through a single sign-on connection. In that way, teachers and students don’t use traditional passwords to access the Emerge platform.

The CTE program in Philadelphia provides hands-on instruction in multiple pathways, including health science, agriculture, automotive and digital technology. Emerge topics (ex: How to leave a voicemail) will be incorporated into the various career courses.

“We are privileged to work with The School District of Philadelphia, one of the nation’s largest school systems,” said Danny Rubin, founder of Rubin. “We worked hard to build a relationship with city leadership and prove the merits of our instructional content. Now we have an opportunity to help thousands of students across Philadelphia gain the skills and confidence to pursue new opportunities.”